About Pak Flood Incident Reporting System

Our message is simple: text your observations about the disaster and your location to 3441, starting your message with "FL" for flood. Using this information, the PakReport Ushahidi map creates a dynamic map of the flood emergency.

Recent floods in Pakistan have claimed over 1600 lives and displaced over 18 million individuals -- about one-tenth of Pakistan's population. Enabled by a global outpouring of support for the Pakistani people, relief aid and resources have been immediately dispatched to the affected areas. But access to relevant, timely, and up-to-date information about the flood remains elusive in this emergency context. PakReport is a centralized database for gathering information on disaster-related variables, using information communicated through SMS and reports available in the media. With your help, PakReport can create a useful map of the crisis, available and accessible to all. All it takes is a simple text message to 3441 relating your observations of the flood.

Keep track of our efforts by visiting our blog at http://pakreport.org/blog.


People with access to working mobile phones can text message 3441 and relay their first-hand information of the flood's ravaging effects. PakReport also makes use of media monitoring to gather data. Once the information is submitted to the platform, a team of administrators and volunteers collaborate to place the information on the map.

Past initiatives like PakReport, based on the Ushahidi platform, has provided useful information for various players. For example, students from The Fletcher School of Law and Diplomacy used the Ushahidi platform technology to direct and guide the search efforts of United States Coast Guard in Haiti. For more on Ushahidi's innovative platform and their use in crisis situations, please visit their website at http://www.ushahidi.com/platform.


Humanitarian Organizations: Partner with us to receive instant, immediate information regarding the unfolding crisis. If you have information you would like to add to PakRelief CrowdMap, please report it here: http://pakrelief.crowdmap.com/reports/submit.

Media Organizations: If you have journalists or other information from the front lines of the emergency, we would appreciate your help in making the PakRelief Crowd Map as comprehensive as possible. Get in touch at pkfloods@brightspyre.com.

Current Partners:

Cogilent Solutions (www.cogilent.com) & BrightSpyre (www.BrightSpyre.com) are leading the project, managing the technology and coordinating the project activities.

Internews Pakistan is helping us reach to the flood affacted community in spreading our message to get real time reports and data from the flood affacted people.

Humanity Road volunteers are assisting  with processing incidents on the platform including Geolocating, incident mapping and sitrep reporting.

Digitania Pakistan (http://digitania.com.pk/) is providing SMS shortcode, mobile messageing gateway and all the SMS infrastructure.

NEXSOURCE is a U.S. Business Process Outsourcing (BPO) company headquartered in Houston, TX. It develops and provides customized BPO products and services. It also has dedicated offshore facilities, providing redundancy in multiple international locations that manage call center applications.

NEXSORCE is providing IVR and translation services to connect with the flood affected community throgh voice in situations when and where people cannot communicate through text based mobile messages.

ASK Foundation is a social initiative of ASK Development (Pvt) ltd. with a "mission Developing human resource aiming at improving socio-economic conditions with professionals having understanding of human rights, marginalized communities, and commitment with society." It serves and remains focused to upscale human development projects for empowering marginalized communities on not for profit basis.

ASK founcation is helping pakreport message reach to the flood affacted communities and develop employability programs for the flood affacted community.


  • Ali Asjad Naqvi, Candidate for Ph.D in Economics, The New School for Social Research;
  • Anahi Ayala Iacucci, Crisis Mapper and Consultant on New Technologies & Free Open Source Software, SIPA alumni 2010 at Columbia University. She was the director of Ushahidi-Chile@SIPA.
  • Arsalan Ali Faheem, Master's in Public Policy, Brown University 2010 - Coordinator for verification policy and volunteer teams;
  • Awab Alvi, Pakistani dentist, blogger, and Fellow at TED;
  • Bilal Baloch, Master of Arts in Law and Diplomacy Candidate at The Fletcher School, Tufts University;
  • Chris Blow, Director of User Experience at Meedan; Ushahidi volunteer
  • Dania Khan, Fulbright Scholar, Master of Arts in Law and Diplomacy Candidate at The Fletcher School, Tufts University;
  • Daniyal Noorani, Business Developer, Metabolix, Inc.;
  • Dr. Shahida Saleem, is the chairperson of Sehat First and holds a BS/M.D. from the City College in New York and Certification(s) in Project Management (PMP), and Project Management for Development (PMD).
  • Erum Haider, Alum, University of Chicago, Lahore University of Management Sciences; Research Analyst at Jinnah Institute Pakistan
  • Faisal Chohan, Founder, BrightSpyre & Cogilent Solutions; Senior Fellow at TED;
  • Fatima Jafri, Master of Arts in Law and Diplomacy Candidate at The Fletcher School, Tufts University; J.D. Candidate, Columbia Law School;
  • George Chamales, Defense expert based in the San Francisco Bay Area. Founder of StayReady.net, a crisis technology and response company.
  • Imad Ahmed, Master of International Business Candidate at The Fletcher School, Tufts University, and at HEC School of Management in Paris as a Schmidheiny Global Business Scholar;
  • Jonas Welton, Fulbright Scholar, Master of Arts in Law and Diplomacy Candidate at The Fletcher School, Tufts University;
  • Maria Hasan, Fulbright Scholar, Master of Arts in Law and Diplomacy Candidate at The Fletcher School, Tufts University;
  • Nabiha Syed, Information Society Project Student Fellow, Yale Law School, J.D. 2010; Marshall Scholar, Oxford University, Program for Comparative Media Law and Policy, 2010-2011;
  • Patrick Meier, Director of Crisis Mapping and Strategic Partnerships, Ushahidi; Ph.D Candidate at The Fletcher School, Tufts University;
  • Rizwan Ladha, Master of Arts in Law and Diplomacy Candidate at The Fletcher School, Tufts University;
  • Robert Munro, CIO of Energy for Opportunity and computational linguist at Stanford University;
  • Sabah Khan, Master of Arts in Law and Diplomacy Candidate at The Fletcher School, Tufts University;
  • Sana Saleem, blogger and writer at Dawn;
  • Sonya Dunne, Alum, Emerson College, Writing, Literature & Publishing - Coordinator for Global/US Partnerships & Communications;
  • Syed Ahmad: CEO of DPL (www.dplit.com) and social entrepreneur. Graduate in computer science having keen interest in social change, philosophy and adventure sports.

Contact us at info at pakreport.org for more information or collaboration and partnership opportunities.